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Social Media Marketing

Social Media Strategy: my top 4 priorities

Social Media Strategy can be very different for each account. It all comes down to what each brand wants to achieve. Although some things are different according to the goals the brand has for that given time, some other things are always the same. For me, a proper Social Media Strategy should have the following […]

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Content Creation

Social Media Posts: How variety helps

Social Media posts keep any account active. This is how the content is served on every platform. And these posts determine the overall engagement of the page, profile or group. Creating the content is the first step in content marketing. Distribution is the second part. You can’t skip nor underestimate its importance; if people can’t […]

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Content Creation

Themed Days: A System to be Organised

Themed days is a tactic you can use to have daily content on your Social Media accounts. You actually give each day a different theme and you apply it every week. This helps you to know exactly what to post every day of the week, and you can prepare it in advance. It’s equally important […]

Categories
Content Creation

Content Calendar: Creator’s Best Friend

Social Media Marketing is often about Content Creation. A very challenging task that only gets bigger and more complex than it used to be. Businesses usually are active in more than one platform. Meaning, their content contribution is bigger. How do Creators manage to keep accounts updated and not hitting the wall? With the Content […]

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Content Creation

5 marketing newsletters I follow

I’m a great fan of Email Marketing. What I mostly love are marketing newsletters. Especially the value-packed newsletters that make me better on any subject. Regarding Social Media Marketing, I am subscribed to a handful. In this way, I get many updates or articles that help me in content creation and stay up – to […]